Andre Leon Talley is the brand new face of Uggs, crystallizing the cozy shearling footwear model as again on pattern for 2021.
In terms of polarising trend, nothing trumps Uggs. However through the pandemic one thing extraordinary has occurred and gross sales of the 90s trend eyesore have risen exponentially, bringing its internet gross sales for 2020 to a staggering $415 million.
The haters level to the truth that they’re slippers and greatest left to trend folklore like pashminas and Paris Hilton’s velour joggers. The lovers in the home declare the attraction of the model’s Basic Extremely Mini Boots is that they embody the kind of chilled Cali frame of mind we should always all be embracing proper now.
Uggs could have had their heyday within the ’00s, however their historical past dates again to ’70s California, when an Australian surfer created boots from his favorite sheepskin. And it appears they’re having fun with a renaissance.
It is one factor to shout down the naysayers. Its fairly one other to lend your face and identify to the trigger. And but that is precisely what Andre Leon Talley, famed trend editor and writer of The Chiffon Trenches: A Memoir, has finished.
Talley is the most recent star of Ugg’s ongoing FEEL marketing campaign collection, which focuses on the inspiring tales of icons from numerous industries. The transfer could have raised some well-groomed brows, however forged your minds again and Talley was famend for pairing excessive trend seems to be with Ugg boots whereas sitting entrance row at trend week.
Within the marketing campaign, Talley poses within the Ugg Neumel boot in a single picture, and the Tasman slippers in one other.
And Talley is not the one one to have caught the Ugg bug. On the finish of 2020, celebs like Emrata and Irina Shayk have been noticed stepping out in them, whereas Sienna Miller has all the time remained a loyal fan.
Now that ‘sadwear’ is the brand new cozy, feel-good trend pattern, maybe revisiting the Ugg boot is not as wild as you would possibly assume.